From February 1, 2022, the EC specialized CRM platform “ Action Link ” operated and sold by Adbrave Co. , Ltd. will be the first EC mail order CRM platform in Japan to open the customer repeat analysis function free of charge. This makes it possible to analyze the overall picture and details of the repeat situation, which can be used to set appropriate CPA targets when placing advertisements, improve medium- to long-term cost effectiveness.
And improve LTV and repeat rate. can be done. Background of the release As the EC market expands year by year and competition intensifies, it Industry Email List is essential to work on CRM to increase repeat customers in order to continue expanding the EC business. We have not been able to visualize and implement measures. Therefore, we decided to provide it free of charge so that more companies can experience the customer repeat analysis function of Action Link.
Which can quickly grasp the repeat customer status and visualize issues, and use it as an opportunity to promote CRM measures. . About "Action Link" Action Link is a SaaS-type customer-centric CRM platform that can understand the customer image from data and automate the delivery of messages tailored to each customer. Promptly promote PDCA to maximize LTV, from implementation of measures to verification of results. Support the realization of continuous business growth by building a solid customer base. Action Link will continue to provide solutions that help e-commerce business operators improve repeat sales, aiming to revitalize and standardize e-commerce CRM.